In the coaching world we are constantly dealing with different personality types and different behavioral styles. As Certified Behavior Analysts, Coach Tim and Coach Kristen know how to separate out the two when coaching clients. But most people don’t know the difference and often get confused when making real change in their lives. So today, we wanted to share some insights between personality and behavior in this co-written blog post.

First the facts.

Personality is best defined as what we are and is usually established around age 5. You don’t choose your personality. Behavior is more about what we do and how we handle specific situations. Unlike personality, you do choose your behavior within the scope of that personality. Personality is stable.  Behavior can be changed, adapted, learned, and developed.

Why this matters.

Your behavior within your personality affects your personal, professional and spiritual life. Being cognizant and intentional about your behavior will help you play into your strengths and live the life you want to live. By doing that, you will be in a better position to understand what you can control and how to adjust to what you can’t. You will be amazed at how this can help you communicate with others and how you can address conflict. You will see that one of the most important things you can control is how you react during that space in time between stimulus and response.

Victor Frankl once said, “Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.”

The bottom line.

Champions are found in all types of personalities and any personality can be that of a winner. It’s best to remember that your behavior is a better predictor of your level of success than your personality.


Focus on the strengths of your personality, whatever it is, it may be your strongest asset. Focus on changing behaviors that create roadblocks to your success. Focus on knowing the difference so you can have the strongest impact in living out your life with purpose.

Interested in learning more about your personal behavioral style? Email us at